One of the things I like best about my job is that it encompasses virtually all aspects of the game of baseball, allowing me to correspond with (and often meet) a wide variety of individuals while promoting their sundry endeavors.
The endeavor I wish to promote today involves a man by the name of Joe Price, who is attempting to sing the National Anthem at as many Minor League Ballparks as possible in 2011. Given the Herculean amount of logistics involved, this will be no easy task.
But Price seems up to the challenge. He has already performed at dozens of ballparks nationwide (click HERE for a video from Cincinnati) and thus far the response to what he has dubbed “The Anthem Project” has been encouraging. 105 clubs have already replied in positive fashion, with short-season teams soon to be contacted.
Price’s Anthem Project ties into a book that he is working on, dealing with what he describes as “the history and performance of the National Anthem at professional baseball games.” The project will take place during a sabbatical from California’s Whittier College, where he teaches religious studies (previous works include “Rounding the Bases: Baseball and Religion in America”).
Price is now in the process of “proposing specific dates to various teams”. I encourage these clubs to be as flexible as possible, as this is an interesting project and one that could lead to a nice bit of local media coverage just prior.
And if there’s any industry that should be amenable to ambitious and creative promotional endeavors, it’s Minor League Baseball.
Am I right, or am I right?
That was a rhetorical question, as I am right.
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And moving on from “right” to “right now”, I would be remiss in my self-imposed Halloween duties if I did not mention two more mascots who have entered the October 31st fray.
In Reno, Archie of the Aces is now delivering “Pumpkin Grams”.
Sez the team:
For just $50, the Aces’ beloved mascot Archie will personally deliver a $25 Reno Aces Gift Card and a small pumpkin with a three-pack of Reno Aces pumpkin-carving templates to the fan of your choice.
Now that’s a great idea! I vow that in 2011 I will offer Ben’s Biz Blog pumpkin-carving templates to all who desire them. Now don’t all raise your hands at once.
Finally, it makes sense that the Casper Ghosts, of all clubs, would be staging a Halloween promotion. Team mascot Hobart, who is in fact a platypus, will join “one lucky family” in “hitting up local merchants for treats.”
Because he’s a platypus, see? No? Well, listen, at least I tried.
benjamin.hill@mlb.com
twitter.com/bensbiz
